Here's the updated business plan, including a breakdown of expenses for starting and running the pool table, kinyozi, and salon business:
1. Executive Summary
This business plan presents a strategy for launching a pool table, barbershop (kinyozi), and salon business targeting both men and women in urban and peri-urban areas. The goal is to provide grooming services and entertainment under one roof, maximizing foot traffic and profits.
2. Business Description
The business will offer pool games, barbershop services for men, and salon services for both men and women, providing a complete grooming and entertainment experience. This business model taps into two high-demand areas—personal grooming and recreational activities.
3. Market Research
Target Market:
- Men, women, and youth aged 18-45.
- Men for barbershop and pool table.
- Women for salon services.
- Located in urban and peri-urban areas with high foot traffic, such as markets, bus stages, or residential areas.
Competition:
- The competition includes existing salons, barbershops, and entertainment joints (pool halls).
- The business differentiates itself through competitive pricing, quality services, and a relaxed environment for both grooming and recreation.
4. Services Offered
-
Kinyozi (Barbershop):
- Haircuts, beard trimming, styling for men.
- Sale of grooming products (hair oils, shaving creams, etc.).
-
Salon:
- Hair styling, braiding, weaves, hair treatments for men and women.
- Nail services: Manicures, pedicures, nail polishing.
- Hair treatments (dyeing, relaxing, conditioning).
-
Pool Table:
- Pool table rental by the hour or per game.
- Hosting small tournaments and competitions.
- Sale of soft drinks and snacks to increase revenue.
5. Space Requirements
Kinyozi (Barbershop):
- Size: 12-15 square meters.
- Equipment needed: 2-3 barber chairs, mirrors, washbasin, waiting area, product storage.
Salon:
- Size: 15-20 square meters.
- Equipment needed: 2-3 salon chairs, mirrors, hair dryers, washing sinks, nail station, and product shelves.
Pool Table Area:
- Size: Each pool table requires about 20-25 square meters for ample space to move around and for seating.
Total Space: 50-60 square meters for 1 pool table, a 2-chair barbershop, and a 2-chair salon.
6. Start-up Costs and Expenses
Initial Setup Costs
Item |
Cost (KSh) |
Pool Table Section |
|
1 Pool table |
70,000 – 100,000 |
Seating and lighting |
15,000 |
Kinyozi (Barbershop) Section |
|
2 Barber chairs (KSh 15,000 each) |
30,000 |
Mirrors and shelves |
10,000 |
Clippers, scissors, and products |
20,000 |
Washbasin and plumbing setup |
15,000 |
Salon Section |
|
2 Salon chairs (KSh 15,000 each) |
30,000 |
Hair dryers |
10,000 |
Sinks for hair washing |
10,000 |
Mirrors and product shelves |
10,000 |
Hair styling tools/products |
20,000 |
Nail station |
10,000 |
Other Setup Costs |
|
Rent (Deposit for 2 months) |
30,000 – 60,000 |
Business Licenses and Permits |
10,000 |
Initial Stock (grooming products, drinks) |
15,000 – 20,000 |
Signage and Advertising |
5,000 – 10,000 |
Total Initial Setup Costs |
290,000 – 380,000 |
Recurring Monthly Expenses
Expense Item |
Cost (KSh) |
Rent |
15,000 – 30,000 |
Employee Salaries (2-3 staff) |
20,000 – 30,000 |
Utilities (Water, Electricity) |
5,000 – 8,000 |
Stock Replenishment (hair products, snacks) |
10,000 – 15,000 |
Marketing (social media, promotions) |
2,000 – 5,000 |
Maintenance (equipment, furniture) |
3,000 – 5,000 |
Miscellaneous |
2,000 – 3,000 |
Total Monthly Expenses |
57,000 – 96,000 |
7. Revenue Projection
Kinyozi:
- Average price per haircut: KSh 200.
- 10-15 customers per day = KSh 2,000 – KSh 3,000/day.
Salon:
- Hair services (braiding, weaving, treatment): KSh 300 – KSh 2,000 depending on service.
- Nail services: KSh 500 – KSh 1,500.
- 5-10 customers per day = KSh 2,000 – KSh 5,000/day.
Pool Table:
- KSh 50 per game.
- 20-30 games per day = KSh 1,000 – KSh 1,500/day.
Total Daily Revenue: KSh 5,000 – KSh 9,500.
Monthly Revenue Estimate: KSh 150,000 – KSh 285,000.
8. Marketing Strategy
- Local marketing through flyers, posters, and word of mouth.
- Social media advertising targeting nearby customers through platforms like Facebook, Instagram, and WhatsApp.
- In-store promotions such as combo deals (pool + haircut or pool + salon service).
- Discounts and offers: Provide loyalty programs and discounts to encourage repeat business.
9. Profitability Analysis
Assuming an average monthly revenue of KSh 200,000, and accounting for monthly expenses of KSh 75,000, the business can generate a monthly profit of approximately KSh 125,000.
This plan provides a detailed guide for setting up and operating a pool table, kinyozi, and salon business, offering both recreational and grooming services to customers while ensuring a steady income.